National Travel and Tourism Week 2025 is May 4-10

Tourism Week

Each May, seven days are designated as National Travel and Tourism Week (NTTW) by the U.S. Travel Association. It’s an annual celebration of the U.S. travel industry’s contributions. Tourism plays a significant role when it comes to our community’s economy. Tourism provides jobs, lowers personal taxes, improves our local economy, and provides a positive community image, which is critical for economic development. 

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About Tourism Week | Plan Your Vacation | Be A Tourist In Your Own Town | Tourism Week Free Days

About Tourism Week 

This National Travel & Tourism Week, let’s celebrate how the travel industry powers the economy, connects people, creates quality job opportunities, and supports our communities. Travel is essential to every state and countless destinations across the nation, just like here in Kenosha! From our communities to our jobs to our economy – travel touches and improves it all.

(Learn more at ustravel.org/NTTW)

Plan Your Vacation

If you live outside of Kenosha County, we hope to see you in Kenosha this year – whether for a family vacation, marathon, car show, reunion, charter fishing excursion, or weekend getaway. Kenosha is a Wisconsin Harbor Town … a Midwest road trip waiting to happen!

Friendly. Affordable. Fun.

Let us help you find your #KenoshaFun. We have been Kenosha’s official travel resource since 1986 and we invite you to use our tools – including the Official Kenosha Area Visitors Guide and our website VisitKenosha.com.

View Digital Guide HERE>

Order Print Guide HERE>

Have a question? Submit a Contact Us Form HERE>

Call us at (262) 654-7307

Stop at a Visitor Information Center>

Be A Tourist In Your Own Town

If you live in Kenosha County, we encourage you to Shop Local, Dine Local, and Play Local during this week – and all year round! The same things that visitors love about our community, residents love as well. We thank you for your loyalty in supporting our small, independent, locally owned shops and restaurants who contribute to the local community and economy. These businesses are often family-owned, some for multiple generations. We thank you for frequenting our incredible museums, art galleries, recreation spots, and other attractions as well.

While we promote the Kenosha Area as a fun, friendly, and affordable overnight tourism destination to individuals, groups, and businesses throughout the world – we are also a resource for the community. We encourage everyone to use our website VisitKenosha.com (you're on it!) and the Official Kenosha Area Visitors Guide to find your #KenoshaFun. The only publication of its kind in the community, the guide has 140 pages of useful information, itineraries, travel planning tips, photos, maps, and details about Kenosha fun.

Whether you are planning your leisure time; arranging a visit for out-of-town friends and relatives; bringing a meeting or sporting event here; or planning a wedding, reunion, or other gathering in our community – let us help you!

Did you know the #1 referral source for visitors to the Kenosha Area is family and friends? Let us all be great Kenosha ambassadors!

Don’t miss an event! Bookmark the Visit Kenosha Events Calendar and browse often!

Stay on top of what’s happening by signing up for our Visit Kenosha Monthly Newsletter and/or the weekly EventSource newsletter HERE>

Purchase some Kenosha swag or universal gift cards HERE>

Help us show off the Kenosha Area! Enter pics of your favorite places and spaces to our annual Picture Your Kenosha Photo Contest HERE>

Grab one of our I Heart Kenosha frames to add to the fun of your photography. DETAILS>

Visit Kenosha Tourism Week Free Days - 2025 

Local attractions and shops are providing FREE admission and products during this week for visitors and residents to enjoy. A different offer will be available each day, from May 4 through May 10, 2025. No purchase is necessary.

This is a way to encourage exploration of our community – and to thank people who do explore!

The offers are sponsored by Visit Kenosha and the participating venues.

Offers and hours subject to change.

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Sunday, May 4: RIDE BACK IN TIME

Kenosha Electric Streetcar - Free Ride Day

Everyone rides free today! Hop aboard one of the fleet’s beautifully restored authentic electric streetcars for a scenic trip along the Lake Michigan shore as well as through historic districts and Downtown Kenosha.

No purchase necessary. Value up to $1.

Sunday hours: 10:35 a.m. to 6:15 p.m.

Stops include the Kenosha Transit Center, 724 54th Street

Monday, May 5: GET THE SCOOP

Scoops Ice Cream & Candy - Free Scoop in a Dish

Known for a huge selection of super premium ice cream, Scoops in Downtown Kenosha is a must-stop. Treat yourself to a dish of deliciousness!

No purchase necessary. Offer available for the first 100 people.

Hours: 12 p.m. to 8 p.m.

Address: 5711 8th Avenue

Tuesday, May 6: SEE THE ELEPHANT

Civil War Museum - Free Main Exhibit Admission

All guests receive free admission to the Civil War Museum’s main exhibit “The Fiery Trial”, which is an immersive exhibit with a 360-degree film “Seeing The Elephant”. The exhibit tells the inspiring and personal stories of the soldiers on the war front and family back home in the Midwest. The other areas of the Civil War Museum are always free.

No purchase necessary. Value up to $15.

Hours: 10 a.m. to 4 p.m.

Address: 5400 1st Avenue

Wednesday, May 7: SODA THAT POPS

Fizzy Bizz - Free Small Soda

Fizzy Bizz is Kenosha’s go-to spot for mixed sodas and Italian sodas that really pop. The owners are always experimenting with new combinations! The business name captures the bubbly excitement of their drinks.

No purchase necessary. Offer available for the first 100 people.

Hours: 1 p.m. to 7 p.m.

Address: 4919 60th Street

Thursday, May 8: IT’S EASY BEING GREEN

Grow Space Vertical Farms - Free Small Box of Microgreens

Grow Space Vertical Farms is synonymous with fresh, local, and sustainable urban farming. Using chemical free hydroponic and aeroponic technologies, they specialize in cultivating an array of vibrant leafy greens and delicate microgreens.

No purchase necessary. Offer available for the first 100 people.

Hours: 12 p.m. to 7 p.m.

Address: 3127 Roosevelt Road

Friday, May 9: CLIMB A LIGHTHOUSE

Southport Lighthouse - Free Tower Climbs

Climb the 72 steps to the top of Kenosha’s historic 1866 lighthouse and experience a one-of-a-kind view of Lake Michigan and Kenosha. There is no cost on this day. On a clear day, you can even see the Chicago skyline! Must be 8 years or older to climb. It’s always free for all ages to tour the maritime museum inside the lighthouse keeper’s house. The house and lighthouse make up the Southport Light Station Museum.

No purchase necessary. Value up to $10.

Hours: 10 a.m. to 4 p.m.

Address: 5117 4th Avenue on Simmons Island

Saturday, May 10: SHE SHED SHOPPING

Maggie Mae Creations - Your pick of a handmade keychain or handmade chapstick holder

Visit this backyard boutique shop that offers handmade gifts, décor, clothing, accessories, and seasonal classes/workshops.

No purchase necessary. Offer available for the first 100 people.

Hours: 10 a.m. to 4 p.m.

Address: 6436 81st Street

Did you know you can find FREE FUN in Kenosha all year long?

Check out our FUN 101 list at VisitKenosha.com/FUN101 to learn about the many free and affordable attractions, activities, and events here in the Kenosha Area.

Frequently Asked Questions